Visitor Experience Reviews
Choose this for the whole visitor journey, from planning and arrival through the visit to departure and later recall.
Explore this serviceServices
Places & visitor journeys
Understand how people arrive, find their way and make sense of a place.
For visitor centres, museums, heritage sites and public environments, the experience connects movement, information and interaction. Choose the starting point closest to your current question.
Choose your starting point
What do you need to understand?
Wayfinding & Spatial Journeys
Choose this when people struggle to orient themselves, choose a route or find a facility, display or destination.
Explore this serviceInterpretation & Exhibition Readability
Choose this to understand what visitors notice, read, skip, understand and remember from displays and interpretation.
Explore this serviceWorking together
One question can connect several services.
A visitor-centre project can begin with journey mapping, then focus research and testing on wayfinding or interpretation. We connect the findings so improvements work across the visit, rather than treating each sign or screen in isolation.
Not sure where to start?
Tell us about the journey, the people using it and the decision you need to make. We can help define a focused starting point.